According to eMarketer, holiday sales are projected to increase 4.5 percent this year compared to last. So what is driving the increase?
How can small and medium-sized businesses that sell online take advantage of Cyber Monday? How can businesses innovate instead of simply giving discounts?
Mikel Lindsaar, founder and CEO of StoreConnect, joined NTD with his expert analysis on how smaller businesses can interact better with their customers online, helping them compete more strongly in the run-up to the holidays.