Apple’s iPhone sales in China fell 24 percent year-on-year in the first six weeks of 2024, according to research firm Counterpoint, as the U.S. company faced increased competition from domestic rivals such as Huawei.
The U.S. tech giant’s chief competitor in China in premium smartphones, Chinese telecoms giant Huawei saw unit sales rise by 64 percent in the period, according to the report.
This could fan fears of a slowdown in demand for the U.S. company, whose revenue forecast for the current quarter was $6 billion below Wall Street expectations.